Sony E-reader
Sony just did a remake its complete line of e-readers, slimming them down, adding some fun features and adding better touchscreen powers. They’re expensive, but now if this a fight between the Kindle and Sony, and if so who is going to win?
All of the players in the e-reader game are changing marketing tactics to develop more sales. Sony, sailing supremely along at the top end of nearly every market it operates in, has acted to keep its e-reader offerings fresh ideas. They have kept prices high, rather than trying by increasing their specifications and options for the reader, rather than, cutting what they believe the consumer want, and reducing the price.
The newly refreshed Reader line-up has improved touchscreens, faster electronics for speedier page-turns and whatnot, and slimmed down the aluminum chassis so they’re all lighter to hold. Their ‘Daily Edition’ now has Wi-Fi (the others still only have wired connectivity) and a very basic browser, but none of the e-reader devices has 3G connectivity.
The Amazon’s Whispernet is an amazing technology vs the Sony’s ecosystem to way to supply content isn’t as sophisticated as Amazon’s, but they are both nicely designed pieces of technology. The only thing holding Sony back is the high price, which is a defining Sony characteristic: The Reader Pocket will cost $179, the larger Touch costs $229, and the mighty Daily will come in at $299. This is way more than Amazon’s Kindle Graphite will cost you.
Would you purchase the new Sony E-reader?
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